People needs and expectations from vehicles, have changed. One of the need is to maintain the temperature of beverages without use of any external source. Cool Glove box is a feature given in passenger vehicles in which cool air from automotive HVAC system is used to maintain the temperature of the beverages in the Glove box. There are various parameters which play a vital role in maintaining the temperature of the beverages and to reduce the rise in temperature. The effectiveness of cool glove box is tested and impact of various parameters which affects the performance are studied.